Digital Content Writing
Are you looking to streamline the content on your website or are you thinking of using a chatbot or virtual assistant on your site? As a Digital Content Writer, these are both tasks I have undertaken for government and tertiary institutions.
I am a specialist conversational UI writer, which basically means I write the scripts that are used by chatbots to interact with customers. I have worked on pilot projects ensuring that all content adhered to the chatbots “personality”, was WCAG accessible, and conformed to department style guides.
Writing chatbot content is an entirely different skill to long form writing. You need to convey the maximum amount of information in the least amount of words.
If you are considering a chatbot and you want to discuss your requirements, personality of your chatbot and your audience, please contact me.
Great copy that converts should be engaging, compelling, and aimed at your target market.
As a copywriter, I have worked within a variety of industries to provide engaging content for websites, EDMs, catalogues, social media, and marketing and communications materials.
How I have helped other businesses
As an experience copywriter I have worked on a variety of projects including:
- writing the content for alumni newsletters for a not-for-profit science program
- creating marketing materials for a science program aimed at both teachers and students
- writing the content for children’s science toy catalogues, organising models, photography, graphic design, printing, and mail distribution
- writing and sourcing content for a science website aimed at 10 to 16-year-olds
- developing marketing materials to increase participation at risk and insurance courses and seminars
- developed and sourced content aimed at scientists, farmers, and growers.
I have over 20 years’ experience creating content for diverse audiences including school students, university students, parents, general consumers (B2C), and other businesses (B2B).
Details about past copywriting projects and clients can be found on my portfolio page.
Get in touch
Contact me today to discuss your brief, including target audience, the tone of the material, and communication channel.